project

To create a logo and brand elements for Ria Gomez, makeup artist and stylist. 

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approach

Starting out as a casual instagrammer sharing her makeup looks and tips, Ria has grown on the platform by connecting and interacting with her audience. Her style mantra is ‘When in doubt, trust pink’. Feminine, soft colours has been her go to style since early years so I used a rose gold, delicate logo paired with neutral white and dark grey.